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The Concept of Value for the Customer
Authors: Čáp Jiří
Year: 2009
Type of publication: článek ve sborníku
Name of source: Transcom 2009 (sborník příspěvků, Section 2, Part 1)
Publisher name: Žilinská univerzita
Place: Žilina
Page from-to: 59-63
Titles:
Language Name Abstract Keywords
cze
eng The Concept of Value for the Customer The paper deals with problems of value functions and perception of transport user`s utility. Cost of transport;user`s utility;value for the customer