Publikace detail

Telemarketing

Autoři: Kampf Rudolf

Rok: 2004

Druh publikace: článek ve sborníku

Název zdroje: Perner´s Contact 2004

Název nakladatele: Univerzity of Pardubice

Místo vydání: Pardubice

Strana od-do: 306-309

Tituly:

Jazyk	Název	Abstrakt	Klíčová slova
cze	Telemarketing
eng	Telemarketing	This contribution presents the telemarketing as a one of the most effective marketing tools in a communication with customers. The telemarketing is in fact a sale over the phone which needs only a nice voice and experience. Furthermore the contribution characterizes the advantages and disadvantages of this marketing medium and describes how a telemarketing company works. In the conclusion the interesting publication about the telemarketing is presented.	telemarketing, marketing

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